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4 Greatest Cross-Border E-Commerce Myths When Selling in China
The billion-dollar market of China has been an attractive place for foreign brands for the past decade. It provides opportunities for countless businesses all over the world. And while there are a lot of good things to hear from China’s cross-border e-commerce, there also would be myths and misconceptions about this huge market.
And here are some to name a few.
Chinese People Won’t Like Foreign Brands
While this is true for some brands, there are also a lot of brands that became successful and huge in China. Foreign names like IKEA, Eurobakery, Starbucks, and even LinkedIn all achieved huge success in China’s market. Because the truth is, Chinese consumers prefer buying foreign brands because they are more high-quality that are worth the money they paid for. #
Local Distributors Are Needed For You To Start Selling
It is often perceived that having this so-called “Distributor Model” as a business strategy is the best and most effective way of bringing your products to your customers. But it isn’t the only way to SELL, as today’s technology allows e-commerce as a market entry strategy to sell your products without the need to look for local distributors.

A Brick-and-Mortar Store Would Be Required
If you visit China’s biggest malls, you might be seeing physical stores under the names of the world’s biggest brands. And you might think that having a physical presence really is the key, but it isn’t the ONLY key, as there are hundreds of thousands of brands that successfully established a name for themselves just by operating online.
It Would Always Be Very Complicated
We would be lying if we say that entering the cross-border e-commerce industry is as easy as 1-2-3, but it isn’t as hard as trigonometry either. It still all goes down to the choices you are going to make. But you don’t have to face these complexities because you can look for a helping hand to start your entrepreneurial journey in China.
And that’s what we, at GLOSKU, do. We help empower e-commerce-based businesses to reach markets in China. So you don’t have to worry ‘bout a thing because we are here to help you. Just click, and we’ll do the legwork for you.