Tag: Opportunities

For several years influencer work sat in a separate budget line, measured separately, and defended with reach figures that never quite connected to…

The 2025 figures for Southeast Asian platform commerce are in, and they describe a market that grew quickly while becoming markedly less varied. The…

Japan is the market brands most often postpone. It is large, wealthy, and stable, and it remains one of the least penetrated by cross-border sellers…

Ask most brands which Southeast Asian market they should enter and the answer comes back Indonesia, on the reasonable grounds that it is the largest.…

South Korea is one of the most rewarding markets in Asia for a foreign consumer brand and one of the least forgiving. Both facts come from the same…

The phrase “expand into Southeast Asia” hides more work than it describes. Brands say it the way they might say expand into California. What they are…

For most of the last decade the brief we received from brands was narrow. Get us into China. Get us listed on Tmall or JD. Handle the payments, move the…

The world of cosmetics is constantly evolving, with new trends emerging every year. As we look ahead to 2023, it’s exciting to see what the market trends for cosmetics in China will be. From natural…

Fashion retail is an ever-evolving industry that is impacted by various factors such as social, technological, and economic changes. The rise of e-commerce, the increasing popularity of sustainable…

One potential market that’s attracting attention is Southeast Asia. Here are four reasons why US DTC beauty and fashion brands should invest in this region. Reason 1- Growing middle class: Southeast…

For US brands looking to expand their reach and tap into new markets, Southeast Asia is an increasingly attractive option. With a population of more than 650 million and a rapidly growing digital…

Navigating the business landscape in Asia can be a thrilling journey, but it’s important to be mindful of the cultural, legal, and market nuances that may arise. Unfortunately, many companies stumble…

Asia covers one-third of the world and is considered the continent that has the most population. With this, it shares various cultures, traditions, and beliefs which creates a lively economy that…

With a whopping population of 600 million people, Southeast Asia has been a hotbed for the e-commerce industry. This Asian region consists of young consumers with demands that local retailers cannot…

If you are a business trying to look for places where you can have your business achieve growth and generate lots and lots of profit, then you might want to consider entering the Southeast Asian…

As the DTC model continues to rise, many people are still not convinced that this business model can help them generate more profit. Maybe they’ve got personal reasons why, or maybe they’ve heard of…

When selling in China or anywhere else in the world, knowing what to sell and identifying products that have a market you can sell to is of high importance. And if you’re planning to enter this huge…

DTC, also known as D2C, is short for Direct-To-Consumer eCommerce, where merchants can sell their products online directly to consumers. The DTC business model first emerged in the 2010s but has…